![]() Waze collects map data, travel times, and traffic information from users and transmits it to the Waze server, at no cost to Waze. ![]() However, in 2020, the FTC announced that it would be re-examining Google's 2013 acquisition of Waze. ![]() The FTC later decided that it would not challenge the deal the Office of Fair Trading of the United Kingdom and the Israel Antitrust Authority also launched an investigation, in which the acquisition was ultimately unchallenged. In June 2013, the Federal Trade Commission (FTC) of the United States began a consideration of whether Google's acquisition of Waze was potentially violating competition law Waze was among a very small group of competitors in the mobile mapping sector against Google Maps. Waze's then-100 employees received about $1.2 million on average: the largest payout to employees in Israeli high tech. In June 2013, Waze was acquired by Google for $1.3 billion. In 2013, the GSM Association, a trade association of mobile network operators, gave Waze the Best Overall Mobile App award at the association's Mobile World Congress exhibition. It has also been used in Rio de Janeiro, Brazil, inside Rio's Operations Center since July 24, 2013, as well as in the American states of New York and New Jersey since 2012. It also offers television news stations a web interface to broadcast current traffic reports and alerts directly from the Waze application the service had been in use by 25 American television news stations by June 2013. In November 2012, the company began to monetize its application, offering resellers and advertisers a web interface to advertise based on location, where a small icon appears when a phone is at a particular location, prompting the user to engage. īy December 2011, Waze had employed 80 people, 70 of whom were based in Raʽanana, Israel, with the remaining 10 based in Palo Alto, United States. ![]() The application was updated in 2011 to display real-time, community-curated points of interest, including local events such as street fairs and protests. In 2010, the company raised US$25 million in the second round of funding an additional $30 million was raised in financing in the following year. In 2008, Shabtai formed a company called Waze to commercialize the initial project in 2009, it was renamed to Waze Mobile Ltd. In 2006, Israeli programmer Ehud Shabtai founded a community project known as FreeMap Israel, which aimed to create (with the crowd-sourcing assistance of community users) a free digital mapping database of Israel compiled in the Hebrew language with ensured free content, updates, and distribution. The application generates revenue through hyperlocal advertising to an estimated 130 million users. In June 2013, Waze Mobile was acquired by Google for US$1.3 billion. Funding for the initial project was provided by two Israeli venture capital firms, Magma and Vertex Ventures Israel, as well as by an early-stage American venture capital firm, Bluerun Ventures. The software was originally developed in Israel by Waze Mobile, a company founded by Israeli entrepreneurs Ehud Shabtai, Amir Shinar, and Uri Levine, veterans of the Israeli intelligence unit 8200. Waze describes its application as a community-driven initiative that is free to download and use. In addition to turn-by-turn navigation, it incorporates user-submitted travel times and route details while downloading location-dependent information over a cellular network. Waze Mobile Ltd, ( / w eɪ z/ Hebrew: ווייז מובייל בע"מ) doing business as Waze ( Hebrew: ווייז), formerly FreeMap Israel, is a subsidiary company of Google that provides satellite navigation software on smartphones and other computers that support the Global Positioning System (GPS).
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